Goran Babarogic Product UX Designer

I turn complex product requirements into flows that make sense

Product designer with 4+ years working on B2B and B2C digital products. I focus on the full user journey: from discovery and user stories to prototypes and handoff, so every step feels logical and intentional.

View my work

View my work

Trusted by 25+ Companies:

Trusted by 25+ Companies:

Trusted by 25+ Companies:

Past Projects

The Masjid App – UX & User Journeys

I mapped the missing user journeys and redesigned screens to create clearer, more intuitive flows. I also analyzed competitor apps to understand the niche and identify opportunities to improve the experience.

Behind the design

View App

Commercial Context

B2B2C · SaaS Platform

Product

App, Dashboard

Premium UX Template for Framer

The Masjid App – UX & User Journeys

I mapped the missing user journeys and redesigned screens to create clearer, more intuitive flows. I also analyzed competitor apps to understand the niche and identify opportunities to improve the experience.

Behind the design

View App

Premium UX Template for Framer

Product

App, Dashboard

Commercial Context

B2B2C · SaaS Platform

Wiki Seguros – 360° Product

I designed a complete 360° product for Wiki: app, website, dashboard, and CMS. Built with SCRUM, the process emphasized fast iterations and agile execution.

Behind the design

Visit website

Premium UX Template for Framer

Commercial Context

B2B2C · Marketplace

Product

App, Website, CMS, Dashboard

Wiki Seguros – 360° Product

I designed a complete 360° product for Wiki: app, website, dashboard, and CMS. Built with SCRUM, the process emphasized fast iterations and agile execution.

Behind the design

Visit website

Premium UX Template for Framer

Product

App, Website, CMS, Dashboard

Commercial Context

B2B2C · Marketplace

Meet the Artisan – Someone Somewhere

I redesigned the website to help users connect with the artisans behind each product through a clearer and more meaningful experience. After their purchase, they visit the site already aware of the brand’s mission, ready to discover who made their piece.

Behind the design

Visit website

Premium UX Template for Framer

Product

Website

Commercial Context

B2C · Brand Engagement Platform

Meet the Artisan – Someone Somewhere

I redesigned the website to help users connect with the artisans behind each product through a clearer and more meaningful experience. After their purchase, they visit the site already aware of the brand’s mission, ready to discover who made their piece.

Behind the design

Visit website

Premium UX Template for Framer

Product

Website

Commercial Context

B2C · Brand Engagement Platform

Meet the Artisan – Someone Somewhere

I redesigned the website to help users connect with the artisans behind each product through a clearer and more meaningful experience. After their purchase, they visit the site already aware of the brand’s mission, ready to discover who made their piece.

Behind the design

Visit website

Premium UX Template for Framer

Product

Website

Commercial Context

B2C · Brand Engagement Platform

View more

View more

Skills

Skills

Design process

UX Research

User Flows

Wireframing

Prototyping

Usability Testing

UX KPIs

Craft

Figma

Design Systems

UI Design

Accessibility

WCAG

Dev Handof

Tools

Framer

Webflow

Notion

AI-assisted workflows

What my clients have to say

What my clients have to say

Tools

Tools

  • Spline

    Place to design and collaborate in 3D

  • Figma

    Design tool for creating and collaborating

  • Framer

    Framer is where teams design and publish stunning sites.

  • Lovable

    Build software products, using only a chat interface.

  • Relume

    Access the world’s largest library of Figma

  • Webflow

    Take control of HTML, CSS, and JavaScript in a visual canvas.

  • Notion

    Wiki, docs and projects management system

Frequently asked questions

What is your design process?

How do you know when your UX design has achieved its goals?

What are the next steps to get started?